Mediavine is proud to offer detailed, daily reporting for all our publishers. 

In the Mediavine dashboard, you will find a breakdown of all your ad units and their impressions, CPM, fill rate, viewability and overall revenue. 

Depending on the units you have enabled, your list will look something like this under the section Mediavine Display By Ad Unit: 

Let's go into detail about what each of these units is and does for your site: 

Adhesion (Desktop): When enabled, the desktop adhesion unit loads in the footer of a browser on desktop. It is a high-performing ad and strongly recommended. 

Adhesion (Smartphone): When enabled, the mobile adhesion unit loads in the footer of a browser on a mobile device. It is a high-performing ad and strongly recommended. 

Adhesion (Tablet): When enabled, the tablet adhesion unit loads in the footer of a browser on a tablet device. It is a high-performing ad and strongly recommended. 

Content (Desktop): These are the in-content ad units that run inside of your site's content on desktop. 

Content (Smartphone): These are the in-content ad units that run inside of your site's content on mobile devices.

Content (Tablet): These are the in-content ad units that run inside of your site's content on tablet. 

Leaderboard: An optional unit, this horizontal ad known as the leaderboard appears toward the top of sites. 

Recipe (Desktop): For sites with recipe content, the recipe card ad appears within the recipe card on desktop.

Recipe (Smartphone): For sites with recipe content, the recipe card ad appears within the recipe card on mobile devices.

Recipe (Tablet): For sites with recipe content, the recipe card ad appears within the recipe card on tablets.

Sidebar (Desktop): One of our two sidebar units, this is the above-the-fold sidebar ad. It usually appears as one of the first 1-3 items in the sidebar. This appears on the desktop site.

Sidebar (Tablet): One of our two sidebar units, this is the above-the-fold sidebar ad. It usually appears as one of the first 1-3 items in the sidebar. This appears on some tablets.

Sticky Sidebar (Desktop):  Also known as our sticky sidebar ad, the below-the-fold sidebar ad lives at the bottom of the sidebar. It "sticks" with a reader as they scroll through your content on desktop.

Sticky Sidebar (Tablet):  Also known as our sticky sidebar ad, the below-the-fold sidebar ad lives at the bottom of the sidebar. It "sticks" with a reader as they scroll through your content on a tablet.

Video (Desktop): This item represents video ads that play pre-roll with the Mediavine video player. If you have uploaded videos to your Mediavine dashboard and embedded them in your site or have the Featured Video enabled, they will appear here for desktop.

Video (Smartphone): This item represents video ads that play pre-roll with the Mediavine video player. If you have uploaded videos to your Mediavine dashboard and embedded them in your site or have the Featured Video enabled, they will appear here for mobile devices.

Video (Tablet): This item represents video ads that play pre-roll with the Mediavine video player. If you have uploaded videos to your Mediavine dashboard and embedded them in your site or have the Featured Video enabled, they will appear here for tablets.

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