Mediavine Adhesion Ads are the ads that stick to the bottom of the browser as you scroll through the content. Adhesion ads are enabled as a default setting on desktop, mobile, and tablet, have terrific viewability, and because of that also tend to have high CPM's. 

In your dashboard settings you will see this option:

The close button offers the user the option to close out of the adhesion ad which is a better user experience. The close button is ENABLED by default. 

If you are looking for easy ways to increase earnings, un-checking this box removes the option to close and increases adhesion revenue by an average of 7%, and up to 10% in some cases. 

Monitor adhesion earnings, adhesion impressions, and time on site after implementing this change. 

Need help with the data? You can email publishers@mediavine.com where we are happy to help! 

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