What is an adhesion ad?

An adhesion ad is one that sticks to the foot of your browser window as a reader browses your site. 

Why does Mediavine recommend them?

Adhesion units stay with the reader as they scroll through your site. This makes them highly viewable. The more viewable an ad unit, the more lucrative it becomes. 

They're also not very intrusive to the user experience, making them the ideal combination of lucrative and friendly to your readers. 

When all three units (Desktop, Tablet, and Mobile) are run, you have a trifecta of earning potential!

We like the earning potential of these units so much, we actually recommend running the adhesion units instead of the leaderboard. 

How do I enable them?

Visit your dashboard. Under Settings in the upper right, you'll find your ad settings, where you can toggle these options.

What else do I need to know?

Sharing Buttons

Make sure that if you run floating sharing buttons, like SumoMe, on mobile, tablet or desktop, that these sit somewhere other than the foot of your site. Having these cover the ad can violate ad policy, and cause trouble for you with the ad exchanges. 

Reporting Ads

If you see teal buttons, including an exclamation point, you can report the ad just like you do any Mediavine display ads.

I don't see teal buttons!

If you do not see these teal buttons, it means GumGum won the ad impression. Grab a screenshot of the ad, and right click on the ad to grab the URL where the ad leads to. 

Email those details and the screenshot to publishers@mediavine.com, and we'll report it to GumGum.

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